Pritha Sahai is a co-founder and creative director at Please See Advertising, a creative agency that has captured India’s collective imagination by building brand for category-shaping start-ups, and leading legacy businesses. A firm believer that strategic creative branding is the cornerstone of a successful business, Pritha works with a robust workforce of a 100 creative souls-  strategists, brand partners, designers and content creators to transform brands with emotion, immersive experiences and a rounded problem-solving approach. Please See has launched and proudly partnered with some of the country’s most loved and buzziest brands in the F&B, finance, tech, FMCG and digital categories. Brands such as Parle, Foodhall, Stranger & Sons gin, Bombay Sweet Shop, Nykaa and Pine Labs, make up a healthy mix of new-age and established businesses that are top of mind for young and contemporary India. Brands that have all our heart.